First steps as a Service Designer

This is an intensive course for understanding and designing all types of services, how to conceptualize and structure them from a Human Centric Approach.

This is an intensive course for understanding and designing all types of services, how to conceptualize and structure them from a Human Centric Approach.


Your Instructor


Jorge Rodriguez
Jorge Rodriguez

Currently a partner at DesignThinkers Group Spain consults internationally for companies and government, He has worked extensively in Innovation since 2009 in Europe America, and the Middle East designing and executing training programs for companies and institutions. Jorge started his academic career in 1993 in the field of creative arts and business. He is the Director of MIDI Master Research Design and Innovation Elisava - Universitat Pompeu Fabra in Barcelona since 2008 and guest professor in several institutions in Europe Asia and America. Jorge is also partner and active member of Algo Bueno Studio, ABAC, and a board member at the Artehoy Foundation in Colombia.


Course Curriculum


  Research : Obtaining User Insights
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  Brainstorming and Ideas
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  Service Design Scope
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  Service Roadmap
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  Conceptualization
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  Our Service Design Week and Service Design Workshops
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